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Pandemic spurs shift in financial, investing attitudes among millennials, Gen Z - BenefitsPro


Three in 10 households say COVID-19 changed their attitudes about saving and investing, especially among younger generations.

group of men and women at office table (Photo: NDABCREATIVITY/Adobe Stock)

The economic fallout from the pandemic has been a harsh reminder of how fleeting financial security can be. Many millennials have taken that lesson to heart and not only want to save more but also learn more about the investment companies behind their funds.

Four in 10 millennials changed their savings and investment attitudes during the pandemic, according to the latest survey from Hearts Wallets, a market research and benchmarking firm. Three key metrics are at the highest level of the past decade, reflecting an overall positive mood about finances and investing:

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